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Home Skateboarding

Check Out The World’s First Female-Owned Skateboard Wheel Company

Sarah Taylor by Sarah Taylor
May 8, 2025
in Skateboarding
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Check Out The World’s First Female-Owned Skateboard Wheel Company
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Today, Tactics launched its collaboration with Cherries Wheels. Watch the video below about the collection the two brands cooked up in Austin, Texas with some southern hospitality and epic, collab art. 

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 “Home grown and hot poured in Austin, TX, Cherries Wheels is the world’s first female-owned wheel company. We joined forces with Cherries to create a special wheel and collection featuring artwork by Carlos Truan that can power through rough Texas ditches and crumbling PNW asphalt alike. Last month, we took a trip down to the Lone Star State to link with the Cherries crew and see how the CRUST BUSTER 95a urethane handled in the heat. Battling unpredictable rain and swampy humidity, The Cherries crew casually put in work on some classic Austin spots and came out with a feel-good weekend edit. Shout out to Cat, Carlos, Dylan, Eddie and the Cherries team for treating us like family and showing us a great time down in Austin. Can’t wait to make it back soon! In the meantime, peep the edit and grab your piece of the Cherries x Tactics Collection now live in Tactics shops and on tactics.com. Check Out the Collection Here.”

💻🛹 Don’t miss another headline from TransWorld SKATEboarding! Subscribe to our newsletter and stay connected. Be sure to subscribe to our YouTube channel for more quality skate content. 🛹💻

More good stuff with Tactics:

Related: Watch: Tactics Boardshop’s 2024 Northwest Open Video Recap

And speaking of the Lone Star State, y’all don’t visit enough!

Related: 48 Hours In Austin | THE SQUAD Premiere + SXSW

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