Braden Hoban’s signature Emerica is already a good looking skate shoe—hard to deny that. But his brand new Navy colorway is an absolute eye-catcher.
Clean, classic and built with skateboarders and skateboarding in mind, the ‘Hoban’ has never looked so good, if you ask me. Take a closer look below:
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Say what you want, but the ‘Hoban’ deserves to be on every skateshop shoe wall out there. Emerica has been fighting the mighty giants for a while and still supports some of the heaviest skateboarders in the game.
And in a world where puffier, more technical shoes arguably reign supreme, there’s still something to admire about a low-key, vulcanized skate shoe like Braden’s. Plus, the dude’s skating speaks for itself. Mind the cliche, but if they work for him, that says more than enough.
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It’s just a timeless skate silhouette we can all get behind that still offers plenty of subtle tech without screaming in your face, you know? Tough suede, flick-friendly, impact-ready. Again, you’ve seen the dude skate. What else can I say?
Braden has been on an absolute tear these past few years and it’s been really rad to see him cement his name as one of the heaviest in the game. From the mean streets to podiums all across the globe, the dude can skate it all (and does). Stoked to see what this powerhouse has planned for us this year.
Look for the ‘Hoban’ at your local shop or hop on the Emerica site for a closer look and some additional colorways.